Becoming a parent is a gamechanger and HEALTH often occupies the top spot on your priority list. Katie Wells is the mother of six children, the founder of a successful online parenting community, and a leading voice in the wellness movement. Are you searching for answers or resources or simply some support as you navigate the complex-yet-fun, rewarding-but-emotional, BIG-and-BOLD adventure of raising healthy kids? Listen now!
James Maskell: Hello and welcome back to the Big Bold Health podcast. We are making health personal, and in this series Dr. Bland and I are speaking with a number of female leaders in the health space who are taking on big and bold topics. And so, we are super excited to have Katie Wells here. She is the founder of wellnessmama.com—one of the biggest children and mothers’ wellness sites on the internet.
James Maskell: Katie, great to have you here-
Jeffrey Bland: I’d like to say it’s great to have you too, because now I really feel totally outnumbered in skill from the new generation coming up to tell us how we really should manage it. So I’m looking forward to being a participant in this discussion.
Katie Wells: Thank you guys for having me.
James Maskell: I would love to just share a little bit about your own journey of what got you into making the blog initially, and then also just to reflect on how the world of creating healthy kids has changed since you started. Because it seems like we’ve almost as a society come 180 and I’d love to get your thoughts on it.
Katie Wells: I agree. I wish I could say this had always been a mission for me. I’ve always been very driven and I, since a young age wanted to change the world, but had this idea that I was going to do it maybe through politics, or through law, or through changing things that I saw as wrong in the world. And in college, I had a health crisis of my own and I realized at that point, if you don’t have your health, you don’t have the ability to change anything. And started researching—my background at that point was in journalism—and so I started researching my way into health, trying to find my own answers when doctors couldn’t give me answers, and started delving into the world of nutrition and alternative health, and realizing there were other answers besides the conventional ones.
Katie Wells: But unfortunately it took me getting really sick before I had the motivation to learn that world. And it sounds crazy now to say that, but 15 years ago it was a revelation to realize what we ate affected us more than just calories. Because that was the thing I had been taught my whole life, was that it was just calories. And so, I felt like it opened this whole new world for me; but it was a long journey as well, because that was a whole new thing I had never learned. And, I had pushed myself so hard through high school and college. I tell people now, if you want to get an autoimmune disease, pretty much be really stressed all the time, eat really crappy food, don’t sleep enough—and that’s pretty much what I did for a bunch of years. And, when I got pregnant with my first, that was the straw that kind of broke the camel’s back, so to speak, and I catapulted into autoimmune disease.
Katie Wells: I didn’t know it at the time, but it began this journey of research and I realized as I started researching that so many women were going through a similar parallel journey and also looking for answers. This is now almost 13 years ago, and I just had this, really compulsion, I had to share what I was learning because it was new at that point. Thankfully now, like you mentioned, it’s so much more mainstream and the things that were so obscure—and I was driving two hours to buy grass fed meat on the black market—is now in Whole Foods, so it’s gotten so much better since then, but I felt like it was kind of trailblazing a whole new world at that point.
Jeffrey Bland: Can I just say something real quick? First of all, wow, what a great, great story in the way you captured that in the economics of a language, that was just very powerful. And as you’re speaking, I’m thinking that there is an interesting thing about being a woman that men will not share in and that’s having, at least in this present technology, and that’s having children. So, you think about having children, not only the stress of carrying for nine months a child, but the fact that you actually have a foreigner inside your body, right? So, if your immune system is a little bit tipped, already on alert, and now you have a child, a male child is even more of a foreigner than a female, but both of them are presenting new antigens and new information to the immune system. And, all these hormones are going at levels that you never have—certainly, never in a male body would you ever experience those levels of hormones.
Jeffrey Bland: So, the laboratory that a woman experiences through pregnancy and child rearing is an extraordinarily dramatic physiological stressor that she can learn something from. And, it sounds like you really learned a really powerful lesson. So, I think a lot of women who are considering getting pregnant and having children need to be considering what that means in terms of the influence on their immune system so they’re prepared as they go in with resilience.
Katie Wells: Absolutely. I think what you just said is so key and it’s a kind of a dual thing as well because you’re right, there’s so much that goes on hormonally and immune system wise, and it’s really important to prepare for that. We now know to prepare many months in advance of pregnancy is optimal, to really get your body ready. But I think the beauty of the lesson, as well as women, is to learn how strong we are. I’ve love that quote—I’m a doula as well—“The secret is not that birth is hard, but that women are strong,” and I think, pregnancy and birth teach us that. It kind of awakens this innate wisdom and strength you maybe didn’t know you had, until you go through that process and realize this love that is so powerful for this tiny being you haven’t even met outside of your body yet.
Katie Wells: At least for me, it really gave me this drive to fight for that generation. And, when my oldest was six weeks old, actually at the follow up appointment from having him, I was sitting in the doctor’s office for hours waiting to see the doctor, and I had read through pretty much every magazine in the waiting room, and I got to TIME magazine and it said, “For the first time in two generations the current generation of American children will have a shorter life expectancy than their parents.” And, just holding that tiny baby, it just hit me like a ton of bricks, and I jokingly call it my “hold-my-beer” moment. This is not going to happen. I don’t know how, but we have to change this.
Katie Wells: And, I realized in the next few years after that, that I think moms especially are uniquely positioned to change that because not only are we birthing and raising the next generation, but we control so much of the purchasing power in our country and the decision making power. And, I think if you really awaken and get moms onboard, you have a chance at shifting culture within a very short period of time, because moms are just powerhouses.
Jeffrey Bland: Absolutely. Can I just make one comment about what you just said, because I’ve been very worried as well since that New England Journal of Medicine article was published a number of years ago by Olshansky at University of Chicago, on the fact that we’re now seeing children born that will not live as long as their parents, which has never happened before in the history of the United States. And so, I think all of us who are kind of looking at the future and asking “why?” We started looking at autism, we started looking at ADHD, and we look at all sorts of things that kids are now having much more frequently than previously. And, it’s not just better diagnosis, there are actual numbers of these children that are increasing in percentage. Then we asked the question, “What is limiting the life expectancy so that these children will not live to be as old as their parents on average?”
Jeffrey Bland: And it turns out that it’s death to drugs. This is the singular major contributor, and I didn’t realize this until recently and this has now come out in a number of medical publications, that yes, we are changing our lifestyles and there were certain things that are undercutting our physiology. Some of which may be behavioral in their effects that then relate to the drug addiction, narcotic drugs, and overdose, and premature death, which as you know, 30,000 deaths in just a matter of a few months is never heard of before in the age group that we’re seeing it. So, I think that these are social dynamics as well as physiological dynamics, lifestyle dynamics—all these things are woven together, and I think you’re totally right that mothers are really the guardians of how we’re going to fight back against this craziness that we’re seeing.
James Maskell: I just want to pick one thing you said there Jeff is, I don’t think men have a moment, like a rite of passage moment where things change. You could just go along, and things would be the same, but that moment when you have a child, it’s like a break in the psyche. You have a chance to take action from a new story and you’ve obviously been providing a different story on the blog and website. So, what’s been the sort of the journey to commune with these women who have had this transformational shift and are ready to maybe listen to information they might not have been ready for just before they had a kid.
Katie Wells: Yeah, I think we’re thankfully at a wonderful time, and I know that you see this in your work as well. People were ready for the message; there was the perfect storm of products being available and then the marketing was starting to change. But it was this groundswell of people looking for their own answers. And I think, I don’t know what triggered it, but people being willing to look for alternative answers and not accept the status quo anymore, and to really challenge and research on their own. And, I think that’s a beautiful thing, people are willing to step up and do that on their own. And, I also think what you said about community is huge because we know the statistics, we know that having solid relationships and community is more important than not smoking, it’s more important than exercise, it’s truly… solid relationships are one of the most important things we can do for health.
Katie Wells: And, I think that’s another thing we have lost in the past generations, and that we’re seeing this new groundswell and reinvigoration of communities, both local communities based on the same geography and also communities based on needs and interests. And, I see that in the mom world so much, whether it’s moms with autistic children bonding together and helping each other and supporting each other, or whatever the case may be. And, I think that’s the beauty of technology—you know, people always like to complain about the problems with technology. I think we also in the mom world, we see it used so beautifully in these women just raising up and being warriors for each other.
James Maskell: Have there been ways that you’ve looked to like really facilitate that, to sort of take these women at the exact moment when they need this transformation and introduce them to other people that are just like them. I’m sure, on your platform there’s moments of cross pollination.
Katie Wells: Absolutely. So, there’s kind of like micro silos that happen both on the blog related to topics, whether it be in the comment section or in emails related to follow up sequences, but also with social media, again, it has its dark side, but for moms it’s become really like a connecting point. And so, in the Facebook group we have these micro groups of moms with special needs children or going through their own health struggle—my background was Hashimoto’s, so there’s a lot of Hashimoto’s moms in there—and so people who have kind of found their tribe through a shared struggle, which is part of the journey of so many movies and books and everything, into that shared struggle that really connects us. And, I love that technology lets us find our tribe, even if it’s not in our local area, but it’s online.
Jeffrey Bland: So, I think again, you’re just throwing out really pearls of wisdom. This is really rich. So, as you know in the disease world there is this organization on the internet PatientsLikeMe, that has become extraordinarily well used and robust—the two brothers that started it—but it’s really all disease focused. And, I’ve always thought, you could turn that in the Big Bold Health sense, you could turn that same communication into the same advocacy of wellness, People Like Me, right? It wouldn’t have to be just diseased people like me, and people with common kinds of chronic issues that relate to life balance, nutrition, things that can be managed without the necessity of the latest drug that’s come out or the latest physician remedy. And, I think what you’re doing is an analogy to PatientsLikeMe, but in the health promotion space. You’re being big and bold—really exciting, it’s tremendous what you’re doing.
Katie Wells: Thank you.
James Maskell: So, I did happen to notice that you’re wearing an Oura Ring, and I’ve had one in the past, Jeff, I think you’ve got one too. So, for those people who are watching at home, Oura Ring is a device—it was primarily created for tracking sleep, but now it has different measures. So, why did you start wearing it and what were you hoping to get from it?
Katie Wells: Yeah, interesting question. So, I resisted any kind of biometric device for a long time because the Fitbit or the different wrist ones—first of all, I hate having things on my wrist other than a scrunchie, and there’s a lot of EMFs, different levels, that were tracked from that. And, I just didn’t want to have something transmitting on my body all the time and the Oura Ring was the first one I found that lets you operate in airplane mode. So, it’s not transmitting anything until you put it on the charger, if you don’t want it to, and then it can sync. So, it’s basically just like if your phone was in airplane mode, but even in airplane mode it’s tracking your sleep, your activity, your movement.
Katie Wells: And one that’s really important to me right now for biometrics, which is HRV. And, I know there’s a lot of really relevant data about this right now, but heart rate variability is kind of the measure of the distance and variability between your heartbeats. So, most people think their heartbeat is kind of very common, and there can be a lot of variability between the heartbeat. And, it turns out statistically that heart rate variability is one of the most correlated things to longevity and reduced risk of all-cause mortality. So, it’s one that I’ve been trying to track recently, and I’ve put the Oura Ring up against a couple of other more expensive HRV devices and it seems to track very similarly.
Jeffrey Bland: Well, I should give you a high 10, cause that’s exactly what I did. I’m a techno nerd, have been for decades, and I did the same thing. I went out and bought all this stuff and did a comparative test, and of one experiment, and I came up with the same result, that the most simple way of routinely measuring (with reasonable accuracy and reproducibility) HRV is the Oura Ring. And as you said, very clearly, HRV, heart rate variability—you know you say, you might think that the simplest heart rhythm would be absolutely rhythmic as you said, and no deviation, and I always point out that actually, the simplest heart rate is a flat EKG, right?
Jeffrey Bland: So, that is really simple, and that’s not on a live person. So, the more complex that your heart rhythm is, the more metabolic flexibility it has, the more adaptation it has for, and resilience—so the fit-train athlete has a much more, as you said, a robust variability in between rhythms and a capacity to accommodate change. And, I’ve really followed the same thing very closely, and looking at does it really match up with when I’m doing 30 hours in the plane going from Australia to Zurich, you know, what happens to my HRV, to my Oura, and it really does track very closely.
Katie Wells: Well, and I love that it gives you tangible things that you can measure and see a result, because I think sometimes in health, we guess—we take supplements, we hope they’re working; we add new exercises, we hope it’s having a change. This lets you really see it almost in real time. And, I love that it’s for me, really reinforced, that often the simple free things are the most beneficial things, like sleep, and deep breathing, and exercise make a huge difference in HRV. And, just having that and tracking it, I’ve taken my HRV from the forties to over 100 because I now can see it and measure it. And, I have friends who are like 180 so I feel like I still have some work to do, but it’s great to have that metric to measure.
Jeffrey Bland: That’s incredible.
James Maskell: Jeff, I don’t think we could have landed upon a guest that’s more aligned with what we’ve been talking about all the way along, because ultimately the goal of what we’ve been trying to do here is to try to think about measures that are a reflection of health, and not a reflection of relation to disease. Yes, it’s going to prevent disease, but how’d you know what you prevented if it never came. And so, you know, ultimately there’s some great stuff in there and I’m glad that it’s led you to those. Have there been other things that you’ve learned from that, that then have been applicable to a wider community that you’ve shared through the newsletter or otherwise, you know, lessons that you’ve learned from the HRV?
Katie Wells: Yeah, and one I’ve talked about so much recently, for years I put off meditation, or deep breathing, or anything that was related to that because I thought I can just power through. I’m very type A, I don’t need relaxation. It’s really made me understand how much our emotions do come into play and how much we have to deal with that side. And also, the actual benefit of just taking time each day to debrief and to be in nature. That’s what’s been fascinating, I’ve written about this quite a bit.
Katie Wells: I see a noticeable difference in sleep and HRV when I get up and get outside within 30 minutes of waking up, even if it’s a cloudy day, just get outside in the sun. And, there’s a lot of scientific reasons: it’s the light hitting certain receptors in our eyes that triggers circadian cascades of hormones, and all these things. But it has a measurable difference on my Oura Ring, and then I’m motivated to keep doing it, or spending 10 minutes a day doing alternate nostril breathing or four, seven, eight breathing—things that are simple, don’t take any time or cost any money, hardly, and they make a huge difference in your HRV.
Katie Wells: And to me, that measure with the correlation to longevity and reduced risk of disease, it’s also just about that living longer for my kids and being able to fully engage in this life and be around for my family. So, to me that’s like the best goal, is to move toward that. Like you guys talk about move toward health, not just the fear of disease, but really optimally be able to lean into life, into health.
Jeffrey Bland: This sounds like the manifesto of Big Bold Health, right James?
James Maskell: I mean it is.
Jeffrey Bland: You’re our greatest ambassador of what we’re trying to communicate, so thank you. Because I think we’ve been somewhat, as a society, apologetic about health, and rather than making a strong statement saying, “No, I’m not just tethered to the disease model, health is not just the absence of disease. Health is a vitality of resilience and ability to do what I want.” And it’s very personal, because what I want for my health may be different than even my brother or sister. I have my own definition of health. So, how do we establish what that is and provide the tools so that person can achieve that objective? And that’s a very different model than doing your blood tests and saying, “Well you don’t have a disease, so you must be healthy.”
Katie Wells: Absolutely.
Jeffrey Bland: So the women, or really the people, could be women or men, that communicate with you through your different media, are there a certain kind of clusters or questions you are dealing with? Or is it across the whole spectrum of questions?
Katie Wells: We really get a lot. I think like you mentioned in the beginning, women, when they go through pregnancy have so many hormone and immune potential things that can arise. So, we do see a lot of moms who have either thyroid issues, postpartum, or some type of autoimmune disease, or we’ll see it manifest in the child. And, I know all those statistics are on the rise—that was again, part of my journey, reading all these rates of disease that were going to be on the rise in our children. But I also love the message you guys talk about so much and I think I see that very much in our world as well, is these moms, even if maybe that particular struggle is the catalyst for them learning about health, once they really start to dive in, and they realize all the benefits, they bring their whole family in. And, it becomes a mission, and it becomes about health, and that’s when it’s really just beautiful and transformative, and then you have these amazing mom warriors who are changing the culture.
James Maskell: There’s a lot of fear instilled in parenting, I would say, from general. How do you look to sort of work with that, but sort of instill action from a different kind of wellspring than fear?
Katie Wells: I think for me it goes back to the messaging, and the writing, and the approach that we take in every article. Early on, I made the decision that I wanted every piece of content someone could land on to be a simple and positive answer to a single question. So, whatever they’re searching for in Google, they will be able to find it, and it would answer that question, but in an uplifting, positive way. And that’s part of our mission and manifesto at Wellness Mama.
Katie Wells: That we are fiercely positive and protecting of an optimist mindset within the community, and supporting each other, not having that judgment—mom shaming, that doesn’t fly at all in our community. And so, I think hopefully we’ve curated that atmosphere, but also we’re giving them the tools to move towards a positive outcome, not focus on the disease, because I realized early on, if you did the research, you could make a case for anything being dangerous or killing you. I could write about the problems with broccoli if I wanted to. So, if you delve into the fear, it becomes a very dark world, whereas if you delve into the positive and provide a roadmap that is focused on that, it’s a really beautiful journey; even if there are struggles along the way.
Jeffrey Bland: So here it is. She just stated it eloquently, “wellness like me,” not the PatientsLikeMe, “wellness like me.” How do we aspire to the positive attributes that are within everybody’s book of life? In our 23 chapters, half are written by our biological mother, the other by our biological father, within that is a manifesto for exactly what you’re talking about, the expression of full-fledged function, which we call health. So, wow, good on you.
James Maskell: Do you feel, in general, like I know that the natural health movement and the use of natural health strategies for disease has certainly grown, right, in the last 20 years. But you could say that the kids are sicker, in general, it’s not like looking good. How do you maintain that sort of optimistic energy in the face of massive increase in chronic pediatric illness, you know like an untethered amount? When people come with that sort of attitude to the blog, have you found ways to turn that around, help them see it from different perspective?
Katie Wells: I think yes, I think it’s stepping-stones. I think it’s also baby steps and meeting them where they are to begin with, because like I said, I think a lot of people get into this world because of fear. Certainly, when I was going through my health crisis, I was afraid and I was trying to find answers, and it wasn’t until I had dealt with that acute part that I was able to look beyond that. So, I think it is answering people’s questions where they are, but then also just slowly bringing them into the positive from there. Yeah, I think that’s going to be an important question.
Katie Wells: I think we’re also seeing a bell curve, because I think in the beginning stages, at least what I saw in natural health, people were kind of trying to use it as a natural alternative to pharmaceuticals, but like targeting symptoms—like, let’s take this particular vitamin or supplement to target this particular symptom, which might help with an acute thing in the short term, but long term you’re still not addressing the body as a whole and you’re not, certainly in that case, addressing the emotional and spiritual and all the other aspects that really do come into play. Like I said, I resisted that side for years and thought the emotions didn’t matter until I realized just how profoundly they do.
Katie Wells: And so, I think hopefully that’s the next wave that we’re going to see, and I think you guys are speaking to that as well, but turning more towards that whole body, whole life, whole lifestyle approach, rather than just switching to a more natural method of treating the acute thing. And, I think that hopefully will be really helpful, but I think we’re still on the journey there.
Jeffrey Bland: So again, as I’m listening and I’m absorbing, I’m having this sort of emotive experience. So, you’re really affecting me in a very positive way, because I believe the system that we call our healthcare system, which we actually know is a disease care system, pretty good at that, that is a fear-based system. It’s all around—no one wants to hang out with disease, you really don’t want to even talk about disease. Everyone’s fearful of disease and then they get their diagnosis and it’s like putting a stamp on them. “I’m now the…” whatever the name of the disease is and I’m going to let that out, I’m going to the internet and see what that means, and whatever that is, that’s who I am now.
Jeffrey Bland: The other model is the model that you’re describing about, which is really the model that’s inherent in every one of us; it’s the other side of the equation, saying, “Within that set of opportunities as dictated by my genes, is the opportunity for all of my bliss genes to be turned on.” If I put my genes, if I read my book of life in the right environment, I’m going to read adventure and love stories, I’m not going to read Greek tragedies. And, I think that takes a fear-based model and it turns it into an uplifting model of success and aspirations, and I think you’re doing a fantastic job of that. And, that’s really the essence of Big Bold Health. We’re sick and tired of being apologists to the, “Well you’re healthy because you don’t have a disease model,” which really doesn’t wash in terms of how people see themselves every day, in terms of their function.
Katie Wells: Absolutely.
James Maskell: So you’ve obviously created an incredible platform with Wellness Mama, you’ve got five kids…
Katie Wells: Six.
James Maskell: Six kids. So, is there a political light at the end of the tunnel or is there another career budding after this?
Katie Wells: Well, actually I’ll say it here first. I realized there was a gap in products that I wanted and I was making a lot of these products for myself for decades, and I published all the recipes on the blog, and I got tired of making them in my kitchen, and I realized a lot of other people might be as well. So, later this year we’ll be releasing completely nontoxic personal care products for families.
Katie Wells: But turning the idea on its head—I know you’ve probably heard the statistic that 60% of what you put on your skin, you absorb into your body—so, rather than just not putting bad stuff on our skin, obviously completely nontoxic and natural, but also putting the beneficial things in. So, you’re putting beneficial things in your skin and your hair that then can be absorbed and used by your body. So, it’s been really fun project to delve into that and I’m excited to share those with the world. But I don’t know about politics, I’m a little bit too private of a person I think for that.
James Maskell: Well, we really appreciate you coming here and sharing, and obviously it’s absolutely mission-critical, and part of the reason why Jeff and I are doing this is because we’ve got to sort of drag the thing kicking and screaming in the right direction. I know you’re playing a big role in it, and I know that there’s millions of mothers, and kids, and families around the world who benefit from it. So, thanks so much for being here and sharing, so clearly, Jeff, I think we hit the nail on the head with this one, right?
Jeffrey Bland: We really did and we can’t thank you enough for your advocacy. And I mean, you’re the personification of what we mean by Big Bold Health, and what you’re doing. So, all we can say is keep it up and we’re behind you.
Katie Wells: Thank you. Thank you guys so much for having me, this was fun.
Jeffrey Bland: Yes, it really has been.
James Maskell: So, this has been the Big Bold Health Podcast. We are making health personal in a world of disease. We’ve been with Katie Wells, she is the founder of wellnessmama.com, you can find out all of the stuff over there at her website. In the meantime, check out bigboldhealth.com, let us know what health means to you. Thanks so much for listening and we’ll see you next time.
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You acknowledge and agree that any contributions originally created by you for us shall be deemed a “work made for hire” when the work performed is within the scope of the definition of a work made for hire in Section 101 of the United States Copyright Law, as amended. As such, the copyrights in those works shall belong to COMPANY from their creation. Thus, COMPANY shall be deemed the author and exclusive owner thereof and shall have the right to exploit any or all of the results and proceeds in any and all media, now known or hereafter devised, throughout the universe, in perpetuity, in all languages, as COMPANY determines. In the event that any of the results and proceeds of your submissions hereunder are not deemed a “work made for hire” under Section 101 of the Copyright Act, as amended, you hereby, without additional compensation, irrevocably assign, convey and transfer to COMPANY all proprietary rights, including without limitation, all copyrights and trademarks throughout the universe, in perpetuity in every medium, whether now known or hereafter devised, to such material and any and all right, title and interest in and to all such proprietary rights in every medium, whether now known or hereafter devised, throughout the universe, in perpetuity. Any posted material which are reproductions of prior works by you shall be co-owned by us.
You acknowledge that COMPANY has the right but not the obligation to use and display any postings or contributions of any kind and that COMPANY may elect to cease the use and display of any such materials (or any portion thereof), at any time for any reason whatsoever.
Limitations on Linking and Framing. You may establish a hypertext link to the Site so long as the link does not state or imply any sponsorship of your site by us or by the Site. However, you may not, without our prior written permission, frame or inline link any of the content of the Site, or incorporate into another website or other service any of our material, content or intellectual property.
Disclaimers
Throughout the Site, we may provide links and pointers to Internet sites maintained by third parties. Our linking to such third-party sites does not imply an endorsement or sponsorship of such sites, or the information, products or services offered on or through the sites. In addition, neither we nor affiliates operate or control in any respect any information, products or services that third parties may provide on or through the Site or on websites linked to by us on the Site.
If applicable, any opinions, advice, statements, services, offers, or other information or content expressed or made available by third parties, including information providers, are those of the respective authors or distributors, and not COMPANY. Neither COMPANY nor any third-party provider of information guarantees the accuracy, completeness, or usefulness of any content. Furthermore, COMPANY neither endorses nor is responsible for the accuracy and reliability of any opinion, advice, or statement made on any of the Sites by anyone other than an authorized COMPANY representative while acting in his/her official capacity.
THE INFORMATION, PRODUCTS AND SERVICES OFFERED ON OR THROUGH THE SITE AND BY COMPANY AND ANY THIRD-PARTY SITES ARE PROVIDED “AS IS” AND WITHOUT WARRANTIES OF ANY KIND EITHER EXPRESS OR IMPLIED. TO THE FULLEST EXTENT PERMISSIBLE PURSUANT TO APPLICABLE LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE. WE DO NOT WARRANT THAT THE SITE OR ANY OF ITS FUNCTIONS WILL BE UNINTERRUPTED OR ERROR-FREE, THAT DEFECTS WILL BE CORRECTED, OR THAT ANY PART OF THIS SITE, INCLUDING BULLETIN BOARDS, OR THE SERVERS THAT MAKE IT AVAILABLE, ARE FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS.
WE DO NOT WARRANT OR MAKE ANY REPRESENTATIONS REGARDING THE USE OR THE RESULTS OF THE USE OF THE SITE OR MATERIALS ON THIS SITE OR ON THIRD-PARTY SITES IN TERMS OF THEIR CORRECTNESS, ACCURACY, TIMELINESS, RELIABILITY OR OTHERWISE.
You agree at all times to defend, indemnify and hold harmless COMPANY its affiliates, their successors, transferees, assignees and licensees and their respective parent and subsidiary companies, agents, associates, officers, directors, shareholders and employees of each from and against any and all claims, causes of action, damages, liabilities, costs and expenses, including legal fees and expenses, arising out of or related to your breach of any obligation, warranty, representation or covenant set forth herein.
Online Commerce
Certain sections of the Site may allow you to purchase many different types of products and services online that are provided by third parties. We are not responsible for the quality, accuracy, timeliness, reliability or any other aspect of these products and services. If you make a purchase from a merchant on the Site or on a site linked to by the Site, the information obtained during your visit to that merchant’s online store or site, and the information that you give as part of the transaction, such as your credit card number and contact information, may be collected by both the merchant and us. A merchant may have privacy and data collection practices that are different from ours. We have no responsibility or liability for these independent policies. In addition, when you purchase products or services on or through the Site, you may be subject to additional terms and conditions that specifically apply to your purchase or use of such products or services. For more information regarding a merchant, its online store, its privacy policies, and/or any additional terms and conditions that may apply, visit that merchant’s website and click on its information links or contact the merchant directly. You release us and our affiliates from any damages that you incur, and agree not to assert any claims against us or them, arising from your purchase or use of any products or services made available by third parties through the Site.
Your participation, correspondence or business dealings with any third party found on or through our Site, regarding payment and delivery of specific goods and services, and any other terms, conditions, representations or warranties associated with such dealings, are solely between you and such third party. You agree that COMPANY shall not be responsible or liable for any loss, damage, or other matters of any sort incurred as the result of such dealings.
You agree to be financially responsible for all purchases made by you or someone acting on your behalf through the Site. You agree to use the Site and to purchase services or products through the Site for legitimate, non-commercial purposes only. You also agree not to make any purchases for speculative, false or fraudulent purposes or for the purpose of anticipating demand for a particular product or service. You agree to only purchase goods or services for yourself or for another person for whom you are legally permitted to do so. When making a purchase for a third party that requires you to submit the third party’s personal information to us or a merchant, you represent that you have obtained the express consent of such third party to provide such third party’s personal information.
Interactive Features
This Site may include a variety of features, such as bulletin boards, web logs, chat rooms, and email services, which allow feedback to us and real-time interaction between users, and other features which allow users to communicate with others. Responsibility for what is posted on bulletin boards, web logs, chat rooms, and other public posting areas on the Site, or sent via any email services on the Site, lies with each user – you alone are responsible for the material you post or send. We do not control the messages, information or files that you or others may provide through the Site. It is a condition of your use of the Site that you do not:
COMPANY may host message boards, chats and other private/public forums on its Sites and on other platforms. Any user failing to comply with the terms and conditions of this Agreement may be expelled from and refused continued access to, the message boards, groups, chats or other such forums in the future. COMPANY or its designated agents may remove or alter any user-created content at any time for any reason. Message boards, chats and other public forums are intended to serve as discussion centers for users and subscribers. Information and content posted within these public forums may be provided by COMPANY staff, COMPANY’s outside contributors, or by users not connected with COMPANY, some of whom may employ anonymous user names. COMPANY expressly disclaims all responsibility and endorsement and makes no representation as to the validity of any opinion, advice, information or statement made or displayed in these forums by third parties, nor are we responsible for any errors or omissions in such postings, or for hyperlinks embedded in any messages. Under no circumstances will we, our affiliates, suppliers or agents be liable for any loss or damage caused by your reliance on information obtained through these forums. The opinions expressed in these forums are solely the opinions of the participants, and do not reflect the opinions of COMPANY or any of its subsidiaries or affiliates.
COMPANY has no obligation whatsoever to monitor any of the content or postings on the message boards, chat rooms or other public forums on the Sites. However, you acknowledge and agree that we have the absolute right to monitor the same at our sole discretion. In addition, we reserve the right to alter, edit, refuse to post or remove any postings or content, in whole or in part, for any reason and to disclose such materials and the circumstances surrounding their transmission to any third party in order to satisfy any applicable law, regulation, legal process or governmental request and to protect ourselves, our clients, sponsors, users and visitors.
Registration
To access certain features of the Site, we may ask you to provide certain demographic information including your gender, year of birth, zip code and country. In addition, if you elect to sign-up for a particular feature of the Site, such as chat rooms, web logs, or bulletin boards, you may also be asked to register with us on the form provided and such registration may require you to provide personally identifiable information such as your name and email address. You agree to provide true, accurate, current and complete information about yourself as prompted by the Site’s registration form. If we have reasonable grounds to suspect that such information is untrue, inaccurate, or incomplete, we have the right to suspend or terminate your account and refuse any and all current or future use of the Site (or any portion thereof). Our use of any personally identifiable information you provide to us as part of the registration process is governed by the terms of our Privacy Policy.
Passwords
To use certain features of the Site, you will need a username and password, which you will receive through the Site’s registration process. You are responsible for maintaining the confidentiality of the password and account, and are responsible for all activities (whether by you or by others) that occur under your password or account. You agree to notify us immediately of any unauthorized use of your password or account or any other breach of security, and to ensure that you exit from your account at the end of each session. We cannot and will not be liable for any loss or damage arising from your failure to protect your password or account information.
Limitation of Liability
UNDER NO CIRCUMSTANCES, INCLUDING, BUT NOT LIMITED TO, NEGLIGENCE, SHALL WE, OUR SUBSIDIARY AND PARENT COMPANIES OR AFFILIATES BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL OR CONSEQUENTIAL DAMAGES THAT RESULT FROM THE USE OF, OR THE INABILITY TO USE, THE SITE, INCLUDING OUR MESSAGING, BLOGS, COMMENTS OF OTHERS, BOOKS, EMAILS, PRODUCTS, OR SERVICES, OR THIRD-PARTY MATERIALS, PRODUCTS, OR SERVICES MADE AVAILABLE THROUGH THE SITE OR BY US IN ANY WAY, EVEN IF WE ARE ADVISED BEFOREHAND OF THE POSSIBILITY OF SUCH DAMAGES. (BECAUSE SOME STATES DO NOT ALLOW THE EXCLUSION OR LIMITATION OF CERTAIN CATEGORIES OF DAMAGES, THE ABOVE LIMITATION MAY NOT APPLY TO YOU. IN SUCH STATES, OUR LIABILITY AND THE LIABILITY OF OUR SUBSIDIARY AND PARENT COMPANIES OR AFFILIATES IS LIMITED TO THE FULLEST EXTENT PERMITTED BY SUCH STATE LAW.) YOU SPECIFICALLY ACKNOWLEDGE AND AGREE THAT WE ARE NOT LIABLE FOR ANY DEFAMATORY, OFFENSIVE OR ILLEGAL CONDUCT OF ANY USER. IF YOU ARE DISSATISFIED WITH THE SITE, ANY MATERIALS, PRODUCTS, OR SERVICES ON THE SITE, OR WITH ANY OF THE SITE’S TERMS AND CONDITIONS, YOUR SOLE AND EXCLUSIVE REMEDY IS TO DISCONTINUE USING THE SITE AND THE PRODUCTS, SERVICES AND/OR MATERIALS.
THIS SITE IS CONTINUALLY UNDER DEVELOPMENT AND COMPANY MAKES NO WARRANTY OF ANY KIND, IMPLIED OR EXPRESS, AS TO ITS ACCURACY, COMPLETENESS OR APPROPRIATENESS FOR ANY PURPOSE.
WITH REGARDS TO CONTENT RELATING TO HEALTH & WELLNESS ON THE SITE:
THIS SITE OFFERS HEALTH, WELLNESS, FITNESS AND NUTRITIONAL INFORMATION AND IS DESIGNED FOR EDUCATIONAL PURPOSES ONLY. YOU SHOULD NOT RELY ON THIS INFORMATION AS A SUBSTITUTE FOR, NOR DOES IT REPLACE, PROFESSIONAL MEDICAL ADVICE, DIAGNOSIS, OR TREATMENT. IF YOU HAVE ANY CONCERNS OR QUESTIONS ABOUT YOUR HEALTH, YOU SHOULD ALWAYS CONSULT WITH A PHYSICIAN OR OTHER HEALTH-CARE PROFESSIONAL. DO NOT DISREGARD, AVOID OR DELAY OBTAINING MEDICAL OR HEALTH RELATED ADVICE FROM YOUR HEALTH-CARE PROFESSIONAL BECAUSE OF SOMETHING YOU MAY HAVE READ ON THIS SITE. THE USE OF ANY INFORMATION PROVIDED ON THIS SITE IS SOLELY AT YOUR OWN RISK.
NOTHING STATED OR POSTED ON THIS SITE OR AVAILABLE THROUGH ANY SERVICES ARE INTENDED TO BE, AND MUST NOT BE TAKEN TO BE, THE PRACTICE OF MEDICAL OR COUNSELING CARE. FOR PURPOSES OF THIS AGREEMENT, THE PRACTICE OF MEDICINE AND COUNSELING INCLUDES, WITHOUT LIMITATION, PSYCHIATRY, PSYCHOLOGY, PSYCHOTHERAPY, OR PROVIDING HEALTH CARE TREATMENT, INSTRUCTIONS, DIAGNOSIS, PROGNOSIS OR ADVICE.
Termination
We may cancel or terminate your right to use the Site or any part of the Site at any time without notice. In the event of cancellation or termination, you are no longer authorized to access the part of the Site affected by such cancellation or termination. The restrictions imposed on you with respect to material downloaded from the Site, and the disclaimers and limitations of liabilities set forth in these Terms of Service, shall survive.
Refund Policy
Your purchase of a product or service or ticket to an event may or may not provide for any refund. Each specific product, service, event or course will specify its own refund policy.
Digital Millennium Copyright Act
The Digital Millennium Copyright Act of 1998 (the “DMCA”) provides recourse for copyright owners who believe that material appearing on the Internet infringes their rights under the U.S. copyright law. If you believe in good faith that materials hosted by COMPANY infringe your copyright, you, or your agent may send to COMPANY a notice requesting that the material be removed or access to it be blocked. Any notification by a copyright owner or a person authorized to act on its behalf that fails to comply with requirements of the DMCA shall not be considered sufficient notice and shall not be deemed to confer upon COMPANY actual knowledge of facts or circumstances from which infringing material or acts are evident. If you believe in good faith that a notice of copyright infringement has been wrongly filed against you, the DMCA permits you to send to COMPANY a counter-notice. All notices and counter notices must meet the then current statutory requirements imposed by the DMCA; see http://www.loc.gov/copyright for details. COMPANY’s Copyright Agent for notice shall be annettegiarde@pro.bigboldhealth.com.
Assignment
This Agreement shall be binding upon and inure to the benefit of COMPANY and our respective assigns, successors, heirs, and legal representatives. Neither this Agreement nor any rights hereunder may be assigned without the prior written consent of COMPANY Notwithstanding the foregoing, all rights and obligations under this Agreement may be freely assigned by COMPANY to any affiliated entity or any of its wholly owned subsidiaries.
Dispute Resolution
These Terms of Use shall be governed by and construed in accordance with the laws of the State of Washington and any dispute shall be subject to binding arbitration in Bainbridge Island, Washington. If any provision of this agreement shall be unlawful, void or for any reason unenforceable, then that provision shall be deemed severable from this agreement and shall not affect the validity and enforceability of any remaining provisions.
Class Action Waiver
You may only resolve disputes with us on an individual basis, and may not bring a claim as a plaintiff or a class member in a class, consolidated, or representative action. Class arbitrations, class actions, private attorney general actions, and consolidation with other arbitrations aren’t allowed.
The arbitrator may not consolidate more than one person’s claims, and may not otherwise preside over any form of a class or representative proceeding or claims (such as a class action, consolidated action or private attorney general action) unless all relevant parties specifically agree to do so following initiation of the arbitration.
Severability
If any clause within these Terms of Service (other than the Class Action Waiver clause above) is found to be illegal or unenforceable, that clause will be severed from these Terms of Service, and the remainder of these Terms of Service will be given full force and effect. If the Class Action Waiver clause is found to be illegal or unenforceable, this entire Provision will be unenforceable and the dispute will be decided by a court.
Effective Date: March 2019
The following Privacy Policy governs the online information collection practices of BIG BOLD HEALTH LLC (“COMPANY,” “we” or “us”). Specifically, it outlines the types of information that we gather about you while you are using the www.bigboldhealth.com website (the “Site”), and the ways in which we use this information. This Privacy Policy, including our children’s privacy statement, does not apply to any information you may provide to us or that we may collect offline and/or through other means (for example, at a live event, via telephone, or through the mail).
Please read this Privacy Policy carefully. By visiting and using the Site, you agree that your use of our Site, and any dispute over privacy, is governed by this Privacy Policy. Because the Web is an evolving medium, we may need to change our Privacy Policy at some point in the future, in which case we’ll post the changes to this Privacy Policy on this website and update the Effective Date of the policy to reflect the date of the changes. By continuing to use the Site after we post any such changes, you accept the Privacy Policy as modified.
How We Collect and Use Information
We may collect and store personal or other information that you voluntarily supply to us online while using the Site (e.g., while on the Site or in responding via email to a feature provided on the Site). The Site only contacts individuals who specifically request that we do so or in the event that they have signed up to receive our messaging, attended one of our events, or have purchased one of our products. The Site collects personally identifying information from our users during online registration and online purchasing. Generally, this information includes name and e-mail address for registration or opt-in purposes and name, postal address, and credit card information when registering for our events or purchasing our products. All of this information is provided to us by you.
We also collect and store information that is generated automatically as you navigate online through the Site. For example, we may collect information about your computer’s connection to the Internet, which allows us, among other things, to improve the delivery of our web pages to you and to measure traffic on the Site. We also may use a standard feature found in browser software called a “cookie” to enhance your experience with the Site. Cookies are small files that your web browser places on your hard drive for record-keeping purposes. By showing how and when visitors use the Site, cookies help us deliver advertisements, identify how many unique users visit us, and track user trends and patterns. They also prevent you from having to re-enter your preferences on certain areas of the Site where you may have entered preference information before. The Site also may use web beacons (single-pixel graphic files also known as “transparent GIFs”) to access cookies and to count users who visit the Site or open HTML-formatted email messages.
We use the information we collect from you while you are using the Site in a variety of ways, including using the information to customize features; advertising that appear on the Site; and, making other offers available to you via email, direct mail or otherwise. We also may provide your information to third parties, such as service providers, contractors and third-party publishers and advertisers for a variety of purposes. Unless you inform us in accordance with the process described below, we reserve the right to use, and to disclose to third parties, all of the information collected from and about you while you are using the Site in any way and for any purpose, such as to enable us or a third party to provide you with information about products and services. If you do not wish your information to be used for these purposes, you must send a letter to the Online Privacy Coordinator whose address is listed at the end of this Privacy Policy requesting to be taken off any lists of information that may be used for these purposes or that may be given or sold to third-parties.
Please keep in mind that whenever you voluntarily make your personal information available for viewing by third parties online – for example on message boards, web logs, through email, or in chat areas – that information can be seen, collected and used by others besides us. We cannot be responsible for any unauthorized third-party use of such information.
Some of our third-party advertisers and ad servers that place and present advertising on the Site also may collect information from you via cookies, web beacons or similar technologies. These third-party advertisers and ad servers may use the information they collect to help present their advertisements, to help measure and research the advertisements’ effectiveness, or for other purposes. The use and collection of your information by these third-party advertisers and ad servers is governed by the relevant third-party’s privacy policy and is not covered by our Privacy Policy. Indeed, the privacy policies of these third-party advertisers and ad servers may be different from ours. If you have any concerns about a third party’s use of cookies or web beacons or use of your information, you should visit that party’s website and review its privacy policy.
The Site also includes links to other websites and provides access to products and services offered by third parties, whose privacy policies we do not control. When you access another website or purchase third-party products or services through the Site, use of any information you provide is governed by the privacy policy of the operator of the site you are visiting or the provider of such products or services.
We may also make some content, products and services available through our Site or by emailing messages to you through cooperative relationships with third-party providers, where the brands of our provider partner appear on the Site in connection with such content, products and/or services. We may share with our provider partner any information you provide, or that is collected, in the course of visiting any pages that are made available in cooperation with our provider partner. In some cases, the provider partner may collect information from you directly, in which cases the privacy policy of our provider partner may apply to the provider partner’s use of your information. The privacy policy of our provider partners may differ from ours. If you have any questions regarding the privacy policy of one of our provider partners, you should contact the provider partner directly for more information.
Be aware that we may occasionally release information about our visitors when release is appropriate to comply with law or to protect the rights, property or safety of users of the Site or the public.
Please also note that as our business grows, we may buy or sell various assets. In the unlikely event that we sell some or all of our assets, or one or more of our websites is acquired by another company, information about our users may be among the transferred assets.
Google Analytics
We also use Google Analytics Advertiser Features to optimize our business. Advertiser features include:
By enabling these Google Analytics Display features, we are required to notify our visitors by disclosing the use of these features and that we and third-party vendors use first-party cookies (such as the Google Analytics cookie) or other first-party identifiers, and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to gather data about your activities on our Site. Among other uses, this allows us to contact you if you begin to fill out our check-out form but abandon it before completion with an email reminding you to complete your order. The “Remarketing” feature allows us to reach people who previously visited our Site, and match the right audience with the right advertising message.
You can opt out of Google’s use of cookies by visiting Google’s ad settings and/or you may opt out of a third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page.
As advertisers on Facebook and through our Facebook page, we, (not Facebook) may collect content or information from a Facebook user and such information may be used in the same manner specified in this Privacy Policy. You consent to our collection of such information.
We abide by Facebook’s Data Use Restrictions.
General Data Privacy Regulation (GDPR)
The GDPR took effect on May 25, 2018, and is intended to protect the data of European Union (EU) citizens.
As a company that markets its site, content, products and/or services online we do not specifically target our marketing to the EU or conduct business in or to the EU in any meaningful way. If the data that you provide to us in the course of your use of our site, content, products and/or services is governed by GDPR, we will abide by the relevant portions of the Regulation.
If you are a resident of the European Economic Area (EEA), or are accessing this site from within the EEA, you may have the right to request: access to, correction of, deletion of; portability of; and restriction or objection to processing, of your personal data, from us. This includes the “right to be forgotten.”
To make any of these requests, please contact our GDPR contact at annettegiarde@pro.bigboldhealth.com
Children’s Privacy Statement
This children’s privacy statement explains our practices with respect to the online collection and use of personal information from children under the age of thirteen, and provides important information regarding their rights under federal law with respect to such information.
The HIPAA Privacy Rule
The US Department of Health and Human Services provides: “The HIPAA Privacy Rule establishes national standards to protect individuals’ medical records and other personal health information and applies to health plans, health care clearinghouses, and those health care providers that conduct certain health care transactions electronically. The Rule requires appropriate safeguards to protect the privacy of personal health information, and sets limits and conditions on the uses and disclosures that may be made of such information without patient authorization. The Rule also gives patients rights over their health information, including rights to examine and obtain a copy of their health records, and to request corrections.”
You acknowledge that our operation of the Site does not constitute the practice of medicine, and specifically does not create a doctor-patient relationship between you and Dr. Jeffrey Bland, PhD (the “Doctor”). The information provided on the Site is for educational purposes only.
Notwithstanding the fact that the Site does not create a doctor-patient relationship between you and DOCTOR, our preservation of your personal health information shall be HIPAA compliant.
For purposes of this Privacy Policy, “patients” are those individuals who have secured the in-person services DOCTOR. If you are a patient of DOCTOR, you will be provided with a copy of DOCTOR’s HIPAA Privacy Statement, which governs the information collection practices of patients’ personal information by DOCTOR.
How do we store your information?
Your information is stored at the list server that delivers the Site content and messaging. Your information can only be accessed by those who help manage those lists in order to deliver e-mail to those who would like to receive the Site material.
All of the messaging or emails that are sent to you by the Site include an unsubscribe link in them. You can remove yourself at any time from our mailing list by clicking on the unsubscribe link that can be found in every communicaiton that we send you.
Changes to this Policy
This policy may be changed at any time at our discretion. If we should update this policy, we will post the updates to this page on our Website.
Questions About this Policy
If you have any questions or concerns regarding our privacy policy please direct them to: